21 July 2024

The dynamic collaboration of Korean Pop powerhouse ATEEZ and Japanese rising stars BE:FIRST, recently released their new single titled Hush-Hush which has enthralled the fans of K-pop and J-pop at the same time. However, the fans had eagerly anticipated the new song of ATEEZ and BE:FIRST, since these two forces announced their out-of-the-box collaboration for a new single. Where ATEEZ is the global powerhouse of K-Pop artists on the other hand BE:FIRST is composed of rising Japanese stars. The K-pop group has already gained fame across the world while the J-pop group is currently on the roll it has swept various music charts in Japan to gain immense popularity. As neither of the groups needed anyone’s support at this time, they came unprecedentedly by joining hands for a single to give a surprise to their fans. Now, their collaboration project Hush-Hush has been released worldwide. Let’s take a look at the reviews of the song shared by the fans on social media. Keep reading.

It was the first time the global group ATEEZ collaborated with rising Japanese group BE:FIRST and released their collaboration song Hush-Hush on Monday, July 1, 2024, worldwide, receiving reactions from the fans of two major forces in the field of music. A few days back, the teaser of Hush-Hush was released, which depicted a total solar eclipse because the two groups were likened to the sun and moon, to create hype for the song and build anticipation among their fans. However, the two groups were quite successful in making fans excited for the fans as many showed their eagerness and curiosity on social media to see what their collaboration created.

J-pop BE:FIRST which is a group of seven members and is managed by BMSG has been rapidly gaining popularity through various Japanese music chartbuster songs. BE:FIRST is led by SKY-HI. The collaboration of BE:FIRST with ATEEZ promised to perfectly blend the unique styles and strengths of the two groups in a bid to create a fresh and new musical experience for fans across the world. Speaking of the reviews, Hush-Hush has been receiving positive reviews and warm responses from the audience following its worldwide release on July 1, 2024. The fans of the two groups can go forward to watch the music video of Hush-Hush jointly created by ATEEZ and BE:FIRST to give an unforgettable musical experience. Continue reading this article for more details.

On Sunday, June 30, 2024, a day before the release of Hush-Hush, ATEEZ delivered an electrifying performance on MBC’s Show Music Core Japan and promoted the song on Nippon TV’s Buzz Rhythm in Japan on July 1, 2024. ATEEZ is a South Korean boy group formed by KQ Entertainment in 2018. It is comprised of eight members Seonghwa, Hongjoong, Yunho, San, Yeosang, Mingi, Jongho, and Wooyoung. The extended play ATEEZ released on its debut was titled “Treasure EP 1: All to Zero” in October 2018. Besides performing in different countries, ATEEZ also has appeared in several television shows such as Code Name Is ATEEZ and SMUF K-POP.

The Japanese boys group BE:FIRST under BMSG and led by Sky-Hi. It is a seven-member group. Its members are Sota, Junon, Manato, shunto, Ryuhei, Ryoki, and Leo. BE:FIRST debuted with their single song “Gifted” which was released on November 3, 2021. According to the reports, this group was created in an attempt to address the lack of opportunities in Japan for talented artists which resulted in artists pursuing their careers in Korea. Meanwhile, Sky-Hi came up with his vision to provide a platform for Japanese artists so they can also shine globally like Korean artists. Stay tuned to this website.

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